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Fundamental changes…or tempests in teapots?

People get bored. This is the number one reason that anything 'new and shiny' captures our attention. We get frustrated that what we're doing is, well, kind of repetitive and doesn't work the way we imagined it would. Then something…

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elbowing your way into a crowded market

Elbowing your way into a crowded market

One of the most common questions I'm asked (apart from "Are you British? Because those hyphenated names are always British") is "How can I compete in (insert your favorite market category)? There are so many competitors!" (And no, I'm not…

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