The results of the 2023-2024 Global Recruiting Sites Trends survey are here! AI pops up as a potential threat – but most folks are still worried about the economy. The survey, which included respondents from every area of the globe – from North America to Africa, from the UK to Australia, and more – has data from job boards big and small, aggregators, recruitment marketing platforms, agencies, content hubs, and much more. Here are some of the key points from this year’s survey:
- Duration-based job postings comprised 32% of the revenue for respondents, and duration-based job slots comprised 5% – both drops from 2022.
- Pay-per-hire contributed the most revenue for 2% of the respondents, versus pay-per-click providing the most revenue for 22% of the respondents
- The single biggest threat that most respondents saw were external economic factors, at 40%.
- The top two actions job boards are planning for the coming year are increasing SEO efforts (54%) and adding new employer products (53%).
- Respondents are less optimistic about the future than in 2022 – 65% are either very or somewhat optimistic about their site’s opportunities in the next 12 months. Those that are somewhat or very pessimistic rose to 13%.
- Lack of candidates continues to be the biggest challenge for respondents (51%).
Check out the results here – I think you’ll find them useful in planning for the coming year! (And thanks again to everyone who participated – I appreciate it!).[Want to get Job Board Doctor posts via email? Subscribe here.]. [Check out the JobBoardGeek podcast archive!]