The global nature of the job board industry

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global-hiringThe job board industry has always been ‘global’. From the beginning we’ve had sites around the world filling recruiting needs. But over the past several years, I’ve noticed a shift in the types of activity – from a slew of general job boards to an increasing focus on niche sites and alternatives to the traditional job post and resume site.

Changes of course happen in different ways in different locations. For example, the prevalence of recruiting agencies in the U.K. has meant that they – not direct employers – dominate job board clients lists. The somewhat insular nature of the German recruiting market has meant that employers have been slow to adopt niche sites. And a visit to many of the major Chinese sites – such as 51Job) feels like a trip back the 90s, design-wise, for Western visitors.

But the other thing I’ve noticed is that much of the growth in the job board industry is coming from outside North America. For example, consider Rocket Internet (which wants to become the largest internet platform outside the U.S.) – they are aggressively moving into the African market with their EverJobs site, tackling Ethiopia, Cameroon, Ivory Coast, and a number of other nations.

Then there’s Naukri, the top job site in India, which provides a wide range of products aimed at job seekers, including Jobs4U, which is essentially a curated job alert…that you pay for.  The niche job board market is still underdeveloped (in my opinion), although HasJob, the job board for HasGeek, serves the tech community well. HackerEarth also targets tech folks, using the Gild-style model of challenges and tests. Babajob has some interesting features, including the ability for the job seeker to call in and give their profile via phone. Given the back and forth nature of the tech communities in North America and India, I expect to see more Indian-specific tech-oriented sites going forward.

In North America, we’ve seen a fair amount of VC investment over the past 2 years in the job board industry – and the same is true elsewhere. For example, Naseeb Networks, which runs the  job boards Rozee.pk in Pakistan and Mihnati.com in Saudi Arabia, received an injection of $6.53M in Series C funding last spring. Business is good – they are serving 65,000+ employers.

Spain is producing a number of interesting sites beyond the expected general job boards. Tyba reminds me a bit of TheMuse – graphically appealing, with lots of employer-focused content. Then there’s JobAndTalent, which has versions for both Spain and the U.K. In addition to job matching and search, it includes a listing of courses that you can browse – and of course purchase.

I haven’t even talked about the ongoing startup scene in the U.K., the South American market, or (of course) the always-interesting Australian scene. But hopefully, you get the picture – the job board industry is global and growing. And, I might add, fascinating!

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This Post Has 4 Comments

  1. Jobboard Finder

    Thanks JobBoardDoctor for this article! You have pointed out here specificities of each market. The recruitment industry is fascinating but complex at the same time. At Jobboard Finder, we always read your articles that are very interesting. Keep up the good work!

  2. Robert Haastrup-Timmi

    Thanks for this article Job Doctor! Kindly see Blackworld Jobs, a Diversity Job Board helping connect employers throughout the United States and and now expanding worldwide, with skilled and talented professionals: http://jobs.blackworld.com . Itś a very advanced Job board, clean and simple to use and we link every job posted to company employee profiles on Linkedin, to help Job Seekers network for referrals. Our Job Board also creates an impact because we are able to include Media such as diversity employer videos run of our technology and media ecosystem. Cheers!

  3. Alex

    Hi Job Board Doctor. Great post and very pertinent to myself. I launched http://www.SaaSNerd.com last month which fits in the niche jobs board category as i I believe SaaSNerd is the first jobs board for the SaaS Industry.
    Feedback from within the industry and my network has been well received, however some initial challenges that may be common for many bootstrapped niche job board operators, that i’d welcome your feedback on:
    1. Launching a standalone jobs board, that is bootstrapped with very little marketing funds, do you have any advice on best approaches to drive traffic to the site?
    2. Many of the my target employers, SaaS Companies, are using Application Tracking Systems like Workable, Greenhouse, Lever. Is it a silver bullet to get integrations into those platforms so jobs are posted onto SaaSNerd when the SaaS Company posts them in the ATS?
    3. Most jobs boards i’ve seen are transactional models. Pay per posting. SaaS Companies prefer SaaS models, unsurprisingly. Have you seen examples of jobs boards with a SaaS model/subscription fee? Do you think that as many industries move towards a subscription model, that the jobs board industry will also?
    Alex

  4. Pingback: How Job Boards are Becoming More Global

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