Guest Author: Lou Goodman The way people work has been changing for years. The social contract between employers and employees has changed. The old deal, loyalty in exchange for security, has long been gone. Today’s workers face more uncertainty, fewer…
Happy Thanksgiving week American Job Board Doctor friends and happy Black Week to the rest! I have something to get off my chest before I sign out for the holiday, so let's dive right in. This week, in a blindingly…
Remember department stores? I do. I remember going to Hubbards, our local Texas version - riding up the escalator to the men's department on the 2nd floor, and of course the reverse path to the toy department in the basement…
Many years ago as a marketing novice I learned the first rule of competing against giants: don't play their game. This was long before I entered the job board world. I was a marketing director at a niche publishing company…
Old tech encompasses a wide range of things - from typewriters to transistor radios to email. Some old tech is still being used, almost unchanged - think of dress shoes or blue jeans. Other old tech has disappeared (faxes, anyone?),…
The concept of influence is not new - it appeared when humans first began communicating and learned that one of them knew more about something than the others. So the crowd (tribe, etc.) listened to that human. Knowledge + communication…
Why would I focus on the idea that employers are consumers? After all, everyone knows that...right? Ahem. To put it discreetly, sometimes we 'forget'. We think that employers: know exactly what they want know exactly how to articulate what they…
Now, why would I call pay per application Indeed's New Coke? Well, let's look back to one of the worst product launches ever - Coke's, not Indeed! As per Wikipedia, in 1985 Coke had been losing market share to Pepsi,…
You may ask yourself why I am telling you how to destroy a business. Well...the longer you spend in the job board and recruitment marketing sectors, the more likely it is that you will be tempted to acquire another business…
So today I present to you what are either smart or desperate moves by X, Glassdoor, and Kununu. Let me preface this by saying that X - Twitter to those of us who have been around more than a week…