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offline the new online

Is offline the new online? Deja vu all over again!

Is offline the new online? As famed New York Yankee (and St. Louis native) Yogi Berra once said, “It’s deja vu all over again.” While he was talking about baseball, the comment could easily apply to the recruitment marketing business…

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programmatic

Programmatic gets some respect

Programmatic ads have been around for a while in the consumer space. If you've been in a deep dark cave for the past 5 years (and if that's the case, why are you reading this post?), a quick definition: programmatic…

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elms to ashes

Elms to ashes – and a few beetles, too

As I'm a (job board) doctor, I thought it was time for a quick biology lesson - and don't fret, it does indeed have something to do with our industry! Here in the midwestern states of the U.S., elms were…

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