Facebook elbows in & LinkedIn wakes up: news of the recruitment marketing world

October 10, 2017
JobBoardDoctor
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Latest News 1 Google Jobs moves into beta, TAtech is now a memory, and Jobg8 London looms. Interesting, eh? Plus across much of the Northern Hemisphere we’re moving into fall, which means, well, more changes in the recruitment marketing industry! So without further ado, let’s take a look at the news:

Crowded pivots again: Crowded – once a gig marketplace for techies – is now pushing Refresh, which aims to engage candidates in an employer’s database and engage them via a nurturing system. Using machine learning and AI, candidates tagged as ideal are updated, then they are contacted via the Crowded chatbot. Interesting. Will be curious to see the reception on this.
Kou also pivots: Kou, a Seattle startup, just reeled in $3 million from mostly existing investors, pushing total funding to date to $15 million. It launched three years ago as a “bootcamp” platform that helped employers find top entry level talent and graduates land jobs. Now it calls itself “the leader in predictive hiring.” I will pass on predicting their success.
CareerBuilder goes single-login: CareerBuilder has launched what it calls Talent Discovery, a full suite of candidate and new hire management tools combined with an ATS and HCM. This continues the company’s pivot away from traditional job board business and toward enterprise hiring solutions. Seems like everyone is pivoting. In other CB news, they laid off 120 employees.
Kent is going to jail: David Kent, who founded a jobs and networking website for oil and gas professionals and sold it for $51 million only to hack back in — and steal information from more than 700,000 customer accounts for a another website — was sentenced Friday to a year in prison, the US Attorney’s office reported. Neither Kent’s original website nor the company that acquired it was named in today’s announcement. However, previous reports have identified it as Rigzone, acquired by DHI Group in August 2010.
Facebook gets busy in jobs: Facebook will now integrate with the jobs aggregator ZipRecruiter to boost the number of job ads available on its platform targeting its 2 billion monthly active users. By partnering with ZipRecruiter and others like it, organizations will now be able to tick a box to broadcast the job add to Facebook among a wider mix of job boards that can be accessed through a one-stop shop. Sounds like a huge sacrifice by Facebook…not.
Speaking of ZipRecruiter: Beginning October 1, ZipRecruiter will power Gatehouse Media’s 550+ websites, which collectively serve some 21 million users. The sites include 125 daily newspapers nationally and over 300 weeklies, most of them free distribution. Most of the Gatehouse newspapers serve smaller, local markets. Someone at Zip must be smiling.
Jobbio raises some cash: Irish startup Jobbio, a recruitment platform, has raised $10 million in Series A funding to expand in North America and the UK. The new funds will be used for further growth in the UK, US, and Canada, with the opening of a new office in Montreal.
Ganaz launches for ag workers: Ganaz targets agricultural workers via a suite of tools that connect agriculture operations with farm workers, cutting out the middlemen who are traditionally required to populate the fields with labor. Growers post job listings to the Ganaz app and website. Workers see those openings, translated into their native language, and can respond directly through Ganaz. Growers can also send urgent messages out to their workforce, get in touch with workers from previous harvests, and provide details about pay, benefits, and hours. Interesting.
Jobbatical raises moolah: Estonian-founded recruitment platform Jobbatical has raised $4 million led by Japan’s Mistletoe Inc. The site highlights job and recruitment opportunities in different regions, specifically outside of the obvious hubs like Silicon Valley, to remove “geographical bias” in hiring.The new funds will be invested in expanding further in Asia-Pacific.
Microsoft and LinkedIn get serious: Microsoft has announced that they are integrating LinkedIn profile data into Office 365’s profile cards. But that’s not all! They also announced a beta of LinkedIn Talent Insights, a self-service, big data analytics product that will let recruiters make deeper queries into statistics for hiring and employment, based on LinkedIn data. Things are getting interesting again in MS-land.
Interviewing.io tackles diversity: Interviewing.io is tackling diversity hiring in the tech sector via blind assessment testing. The system allows candidates to log on, pick a time slot and start anonymously practicing their skills for evaluation in front of a live recruiter. The person evaluating them on the other end doesn’t know anything else about the person trying out other than whether or not they are able to complete the task assigned.
Jopwell raises even more money: Jopwell, a diversity recruiting startup, has raised a $7.5 million Series A round led by Cue Ball Capital, bringing its total funding up to $11.75 million. Jopwell’s primary focus has been on Fortune 1000 companies, but over the past two years or so, the company has seen demand from younger companies. Money fuels marketing.