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SEEK’s variable adventure begins

Did you hear? SEEK, the Australian job board giant, is moving from a subscription-based revenue model to variable - or surge - pricing. Um...what's that, you may ask. Well...it is lining up the price for a job ad with the…

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The hybridization of job boards

First movers define categories. This is a given in marketing, and we have seen it over and over in our industry. The 'classic' job board is defined by Monster of the '90s and '00s - chock-full of job ads, interstitials,…

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