To improve how your job board or recruiting site functions, you need to go right to the core consumer – specifically, the job seeker. In order to better understand exactly how job seekers look for work (and where they do it), Madgex and JobBoardDoctor conducted a survey last year to find out. We contacted 2000+ job seekers (via a random sample provided by Survey Sampling International) from three nations: the United States, the United Kingdom, and Germany.
So what are some of the key findings?:
- Germans relied on newspaper ads as their primary method for finding jobs (57%), while U.S. and U.K. job seekers relied on job search engines (49% and 57%, respectively)
- When rating which job search tools for value, U.S. job seekers chose referrals (74%), while German job seekers chose newspaper ads and referrals (both 66%); U.K. job seekers chose job search engines (61%)
- None of the respondents in all three countries found it useful to upload a video CV/resume.
- The most critical factors in choosing a job search tool for all three countries were “Jobs in my location & Jobs in my industry/sector”
- The top uses of job boards for job seekers in all three countries: 1) Locate jobs and apply on the employer’s site; 2) Research jobs; 3) Identify employers.
- Employers that include salary information with their job postings are much more likely to get response from job seekers
There is more – much more. It’s yours for the taking – click here to register and download. I encourage you to do so – and then use the data to improve your job board or recruiting site.
Many thanks to the folks at Madgex for their involvement and support![Want to get Job Board Doctor posts via email? Subscribe here.].