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Market complexity is your friend

There is a tendency - in every industry, not just our own - to look for the 'next big thing'. We're talking about ground-shaking, market-changing stuff - like maybe Monster, LinkedIn, Indeed, or (even) Google. Each one of these has…

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The universe throws you a curve ball

Note: The Doctor is away for a bit - his mother died quite unexpectedly. The following is from the archives, and has great relevance for both him - and hopefully you. Please enjoy: One of my closest friends had a…

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Seasonality rules: the ebb and flow of hiring

I'm looking out my window at a truly spectacular show of color from a beautiful maple - oranges, yellows, and reds. Sometimes the fall almost makes up for the Iowa winter. The natural world is not the only thing with distinct seasons.…

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Ask the question: why surveys matter

I have no idea what you're thinking. In fact, I can't even see you. I guess I'm operating in the dark. The above pretty much describes any web-based business with regard to their relationship to their customers. Unlike a retail…

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